2025 Milestone: Business-Value-Driven Artificial Intelligence Developments at R&R Software

R&R Software Co, Ltd. is one of Hungary’s largest independent software development companies.
With 34 years of experience, a team of over 200 professionals, and annual revenues of approximately 15 million US Dollars, the company is a reliable technology partner for both enterprise and government digitalization.

Our activities range from complex business application development to digital transformation projects, covering the full lifecycle of ERP, CRM, process management, and B2B/B2C systems; from design to operation.

Export revenues represent an increasing share of the company’s performance: more than 14% of total turnover derives from high value-added digital exports to markets in Africa, South Asia, and the United States.

A significant portion of this growth is driven by business analytics based solutions and related custom software developments.

AI in Operations and Product Development

R&R Software’s long-standing experience in enterprise digitalization and its broad market presence provide a strong foundation for delivering AI-driven developments. Through the integration of artificial intelligence, our aim is to:

Embed and integrate AI-based components and services, that enhance the business value and innovation potential of our solutions.
Introduce AI tools and methodologies into software design, development, operation, and customer service processes, making them more efficient and customer-focused.
AI thus becomes a controlled yet natural part of both our company’s and our customer’s daily operations, supporting continuous improvement in quality, efficiency, and service performance.

AI-Driven Innovations Delivering Real Business Value

In recent years, R&R Software has successfully combined its expertise in enterprise digitalization, software engineering, and AI technologies, achieving proven references and measurable results. Our AI developments are built on real customer needs, and have already demonstrated their effectiveness in large-scale and international environments.

Some of our AI success stories

• Automated customer feedback analysis and trend discovery – real-time processing of textual and voice data.
• Data-driven customer journey mapping and effort scoring – optimizing customer experience using AI.
• Intelligent pre-sales chatbot – conversational lead generation to increase conversion rates.
• Interactive AI data collection assistant – intelligent chat interface for faster, context-aware data gathering.
• Self-hosted LLM platform – data security and independence in enterprise environments.

These solutions have measurably improved market presence and performance, enhanced customer experience, and reduced operational costs for our clients.